"Although I am about to offend the majority of male skiers ages 16 - 34 I still have to make my next statement: Having a Go-Pro fixed to your helmet looks ridiculous. It's one of the main reasons I have never invested in a POV (Point of View) camera. The other down fall of most POVs is the whole "Is this on?, hey, Am I on?, Is this working?" routine every time you want to shoot a video. Sound familiar? Bad design all the way around in my humble opinion. So how do you make it better? Well, Liquid Image has made it better by taking the alien third eye off your head and placing the camera discretely in a piece of equipment we already wear, ski goggles. They call it the Apex HD +Camera Goggles."